Academic — BBA Courses —
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Academic — BBA — Page 2 of 4(78 courses)
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Supply Chain Management — BBA Semester 6
Managing supply chains from procurement to delivery.
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Environmental Studies — BBA Semester 1
Environmental awareness and sustainability for business students.
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Introduction to E-Commerce — BBA Semester 2
Basics of e-commerce, digital payments and online business.
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Retail Management — BBA Semester 3
Retail formats, store operations and retail technology.
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Industrial Relations & Labour Laws — BBA Semester 3
Labour law framework and workplace relations.
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Financial Markets & Services — BBA Semester 4
Structure of Indian financial markets and financial services.
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Corporate Finance — BBA Semester 4
Capital budgeting, cost of capital and corporate decisions.
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Taxation & GST — BBA Semester 4
Direct taxation and GST framework for business.
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Financial Statement Analysis — BBA Semester 5
Interpreting and analysing financial statements for decisions.
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Investment Analysis & Portfolio Management — BBA Semester 5
Security analysis, portfolio theory and investment decisions.
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Banking & Loan Management — BBA Semester 6
Banking operations, credit management and NPA.
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Digital Marketing Fundamentals — BBA Semester 4
Introduction to digital marketing channels and tools.
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Brand Management — BBA Semester 4
Building and managing powerful brands.
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Advertising & Promotions — BBA Semester 4
Advertising strategy, media planning and promotions.
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Sales & Retail Management — BBA Semester 5
Personal selling, retail formats and visual merchandising.
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Consumer Behaviour & Insights — BBA Semester 5
Consumer psychology and data-driven marketing insights.
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Marketing Analytics & CRM — BBA Semester 6
Using data analytics and CRM for marketing decisions.
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Recruitment & Selection — BBA Semester 4
Talent acquisition process — sourcing to onboarding.
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Training & Performance Management — BBA Semester 4
Training design and performance appraisal systems.
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Industrial Relations & Labour Laws — BBA Semester 4
Key labour laws and managing employee relations.
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Compensation & Benefits — BBA Semester 5
Job evaluation, pay structures and employee benefits.
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Organisational Development & Change — BBA Semester 5
OD concepts, change management and culture.
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HR Analytics & Technology — BBA Semester 6
Data-driven HR using analytics tools and HRMS.
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Production & Quality Management — BBA Semester 5
Production planning, scheduling and quality control.
Page 2 of 4 — 78 total courses in Academic — BBA
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